Saturday, October 3, 2015

Social Media Allegiance vs. Quality Originally posted November 3, 2013

Yes, it has come to that time where we compare social network allegiance and quality.   Perhaps we should throw in the popularity factor as well.  The evolution of  the social network has been a long winding road since the days of AOL (America Online). Followed by Myspace and its counterparts. Now to Facebook, Twitter, Google+, Instagram, New Myspace, Tumblr, and so on. There has been studies from authorities in internet marketing about statistics of active users contributing to the quality of the social network.  Most people would agree, but as social media continues to be so prevalent in our lives, where does allegiance come in?  There are those people who claim they deleted their profile(s) and page(s) on Facebook, Twitter, when Google+ came along a couple of years ago. Many have motives to cash in on the new found network. Yes, admit that when failed business attempts erupts, the need to find an outlet is sought. That's where quality can either increase, or decrease.  Using communication to create the social relies on the users themselves.  Sharing information with other people, using features to connect, and learning from those increases quality.  Don't fall into the trap of a specific strategy to attract "followers", engagement, and business.  

 Have you found your balance between social media allegiance and quality?  

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